A multi-phase LED partnership transforming an iconic Major League Baseball venue
What began as a flagship LED upgrade ahead of the 2023 MLB season has evolved into an ongoing multi-phase partnership between digiLED and the Tampa Bay Rays.
Across two phases, digiLED has delivered more than 7,800 sqft of bespoke LED displays throughout Tropicana Field, helping the club continually enhance the venue while building on the success of each phase. From high-impact stadium displays and premium hospitality spaces to mission-critical control room installations, the project demonstrates digiLED’s collaborative approach to delivering scalable LED solutions built for long-term performance.
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Enhancing fan engagement with stadium LED displays
In 2022, Tropicana Field in St. Petersburg, Florida, home of Major League Baseball’s Tampa Bay Rays, underwent a major technology upgrade aimed at enhancing the fan experience and improving their control room operations.
With outdated screen technology that was in desperate need of replacement, the Rays partnered with LED screen experts digiLED to upgrade their stadium with new LED displays.
The success of the initial deployment laid the foundations for an ongoing relationship between digiLED and the Tampa Bay Rays, with further upgrades planned as the organisation continues to invest in its digital infrastructure.
Let’s chatHigh-brightness stadium LED displays built for performance & reliability
The initial phase of the project included the installation of over 5,700 sqft of high-brightness LED displays throughout the stadium. The centerpiece of the upgrade was the addition of three enormous 10mm VISION A LED sports stadium highlights screens, offering the 42,735 crowd vivid, up close views of the action on the field.
An additional three stadium LED screens were installed across the venue using both digiLED’s VISION A and fine pitch digiTHIN HD technology.
Even though the screens are housed entirely within the stadium, digiLED’s VISION A product was chosen for the main displays due to its high brightness and IP65 rating, making it ideal for the high humidity levels that can accumulate when the stadium is closed between games.
VISION Series
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Strong communication & project management were key
The phase one installation was completed within a tight three month window ahead of the 2023 baseball season, despite external challenges such as hurricane related disruptions and an accelerated home game schedule.
Thanks to seamless coordination between the Rays’ team and digiLED, the project met all its deadlines and performance targets. Fans have noticed the difference too. The upgraded stadium LED screens deliver brighter, more vibrant visuals that have impressed visitors, fans, and corporate sponsors alike.
Continuing the partnership at Tropicana Field
Following the success of the original installation, the Tampa Bay Rays once again partnered with digiLED as part of the club’s return to a restored Tropicana Field for the 2026 season. Building on the foundations of the initial project, the second phase further enhanced the stadium’s digital experience with a series of bespoke LED display upgrades designed to engage fans and maximise commercial opportunities.
Across two phases, digiLED has now delivered more than 7,800 sqft of bespoke LED displays throughout Tropicana Field. The expanded LED network creates a more immersive and engaging fan experience, while providing the Tampa Bay Rays with greater flexibility to deliver dynamic content, maximise sponsorship opportunities and continue evolving the stadium experience for years to come.
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Michael Weinman, Director
Tampa Bay Rays
New digital enhancements for the 2026 season
The latest phase of the project introduced several new digital enhancements across Tropicana Field, further strengthening the stadium’s visual experience. Two large-format LED displays were installed either side fo the existing centre videoboard, creating one seamless visual canvas spanning more than 171ft across the main bowl. This continuous display allows game presentation graphics, sponsor messaging and dynamic animations to flow effortlessly across all three screens, delivering a more immersive experience for fans.
The expansion also included a new 302 ft-wide ribbon display along the MaintenX SkyDeck, providing a vibrant platform for live statistics, fan activations and commercial content throughout each event. In the venue’s premium hospitality spaces, digiLED installed fine-pitch NANO COB LED displays, delivering exceptional image quality and an enhanced viewing experience for suite guests.
digiTHIN NANO COBReliable monitoring with control room LED screens
As part of phase one, the Rays’ control room also received a significant upgrade.
Replacing a wall of LCD monitors, two ultra-slim 1.3mm digiTHIN HD fine pitch LED screens were installed with unique resolutions of 3456 x 1296 and 1152 x 648.
These control room LED displays were carefully selected not only for their exceptional image quality and viewing flexibility, but also for their low heat generation, which is critical for the confined control room environment where operators work in close proximity.
The modular design has proven practical, requiring virtually no maintenance while allowing quick and easy front-service access should individual modules ever need replacing.
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“digiLED has been an amazing partner. We believe they’re more than a partner – they’re an extension of our team. From day one, they’ve been engaged, helping us with the design, supporting us throughout the project and always being there when we need them. There’s nothing better than having a partner you trust, someone you know is going to be there for you. This wasn’t a one-time project and then they walked away – they’ve been there for us for years, and we couldn’t be happier to be working with them.”
Juan Ramirez, Chief Technology Officer
Tampa Bay Rays
Building on success & looking to the future
What began as a flagship LED upgrade ahead of the 2023 MLB season has grown into a long-term partnership between digiLED and the Tampa Bay Rays.
Over two successful phases, digiLED has helped transform Tropicana Field with an LED platform that enhances the fan experience, supports premium hospitality and strengthens the club’s long-term digital strategy. The project demonstrates how a collaborative approach can continue to evolve, delivering lasting value for fans, sponsors and stadium operations alike.
As the Tampa Bay Rays continue to invest in the future of Tropicana Field, digiLED remains committed to supporting the club with innovative LED solutions, technical expertise and the collaborative approach that has underpinned the success of the project to date.
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FAQs
What does digiLED do?
At digiLED, we partner closely with system integrators, consultants, architects & designers to bring ambitious, fully bespoke LED screen projects to life.
This involves creating products from scratch, with deep knowledge of every raw component, hands-on management of the supply chain and production, & real expertise in product design, structural engineering & quality control.
Where does digiLED operate?
Over the years we've delivered many of the world's most high-profile and technically demanding LED screen installations.
digiLED was born in the UK, and our global headquarters remains just outside London - home to a cutting-edge showroom, repair centre, warehousing, training and design hub.
We also operate a dedicated team in the United States from our Las Vegas Pixel Depot Showroom, which includes repair facilities, training spaces and warehousing.
Beyond that we maintain offices and teams in Japan, across Europe, and at our digiLED Tech Hub in Shenzhen.
What LED screen applications does digiLED cover?
We deliberately target the top 20% of the market – the projects that demand the very best in terms of quality, reliability and longevity.
That means using only top-tier components and building LED screens to the highest possible standard. Yes, it can make us more expensive than the mass-market options, but that’s exactly why we’re the right choice for the jobs that really matter.
Our sweet spot is the complex, the custom, the non-flat: screens that wrap around curves, climb walls, bend corners, and create something truly unforgettable.
We specialise in:
- Immersive experiences
- Sports stadiums
- Arenas & live events
- TV studios & broadcast environments
- DOOH & high-impact digital signage
Why choose digiLED for your next LED screen project?
We’re more than a supplier – we’re your safety net.
We stay close to the process with boots on the ground: hand-picking the finest components, working with only the best production partners, and personally overseeing R&D, prototyping, QC, factory acceptance testing (FAT), logistics and project delivery.
It’s why our customers don’t just work with us once – they keep coming back.
What is digiLED ZEUS®?
digiLED ZEUS® is the world's first patented technology that completely eliminates wasted standby power on LED screens. When the screen is black, it uses literally ZERO watts.
digiLED ZEUS® allows the automated on/off power cycles of LED screens and can be used on displays of any shape and size across all display applications.
It's already won multiple awards and is helping clients around the world significantly cut their energy bills and shrink their carbon footprint.
ZEUS is now live in 130+ global LED screen projects.
More details here: https://www.digiled.com/digiled-zeus/
